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FEBRUARY 26, 2026

Antinorm is challenging high maintenance beauty
FEBRUARY 12, 2026

The coolest brands on Insta right now

JANUARY 9, 2026

Practical beauty brand Antinorm raises ₹28 crore in seed round, CEO expects 5-10x growth
JANUARY 7, 2026

D2C Beauty Brand Antinorm Raises INR 28 Cr Funding Led by Fireside Ventures
JANUARY 7, 2026

Antinorm raises ₹28 crore in seed funding round led by Fireside Ventures
DECEMBER 23, 2025

6 Bond-Building Hair Masks That Fix Heat Damage Instantly
DECEMBER 16, 2025

I used Bye Bye Blow Dry Leave-In Hair Cream for 3 weeks: Here's how it worked on my frizzy hair
DECEMBER 12, 2025

Holiday Gifting Made Easy: The Ultimate Christmas Gifting Guide For 2025
NOVEMBER 6, 2025

The Newest Indie Brands That Are Taking Multitasking Beauty To A New Height
OCTOBER 9, 2025

Estée Lauder Companies unveils winners of India Beauty & You 2025 initiative
JULY 3, 2025

Antinorm Enters the Indian Beauty Market with Disruptive, Purpose-Built Product Line
JUNE 9, 2025

How Antinorm Plans To Disrupt India’s Beauty Market With Multipurpose Products
BEYOND THE ROUTINE

making headlines, breaking norms

2025

Beauty & You

We believe beauty lies in essence, not excess. While the world tells you to do more, we’ve built a brand that helps you do less.